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Saturday, June 22
 

10:00am PDT

Custom Coloring Wefts to Perfectly Match Your Clients Hair
Frustrated when your chosen hair swatch doesn’t match upon arrival? Elevate your expertise by mastering custom coloring techniques for wefts, ensuring a perfect match every time. Learn on-the-table methods and on-the-head weft coloring techniques with elite extension educators, Megan and Beka Diez.You’ll gain and retain more clients and make more money after learning the techniques in this workshop!

Included in the workshopA mannequin head will be provided for you to practice on during the workshop, and you can take the mannequin head home with you.

Students must bring: Foil (to lay on the table), color brush, color bowl, mist water bottle, pintail comb

Please note: An additional fee is required for Hands-on Workshops. The fee includes a three-day Exhibit Hall pass.

*Schedule subject to change

Speakers
avatar for Megan & Beka Diez

Megan & Beka Diez

Casa Meka
Megan and Beka are two sisters from New York who have been in the industry for more than 18 years combined. With a passion for hair extensions and education, they bring the newest techniques and branding tips to help stylists grow their brand and level up their business.


Saturday June 22, 2024 10:00am - 1:00pm PDT
W310

10:00am PDT

High Impact Blonding
Learn the most efficient placement for high contrast blonding, allowing you to master the art of placement, patterns and sparks while creating exceptional results. The haircolor and foils for the workshop will be sponsored by Oligo and Fastfoils. You will be inspired you to navigate your chair with clarity and confidence, plus you’ll improve your blonding skills and boost your bottom line with the techniques you learn.

Included in the workshopHaircolor and FASTFOILS sponsored by Oligo plus some swag for you to take home! A mannequin head will also be provided for you to practice on during the workshop, and you can take the mannequin head home with you.

Students must bring: Hair clips, foiling combs, hair color gloves, color brushes for highlights, rat tail foiling comb, sectioning clips & round brushes.

Please note: An additional fee is required for Hands-on Workshops. The fee includes a three-day Exhibit Hall pass.

*Schedule subject to change

Speakers
avatar for J Ladner

J Ladner

Oligo & FastFoils
J Ladner is an accomplished hair and makeup artist with experience in film, television, theatre, print and digital media. Recognized as Modern Salon’s 2019 Top 100 and American Influencer Awards 2020 Emerging Hairstylist of the Year nominee, J is also a successful entrepreneur... Read More →


Saturday June 22, 2024 10:00am - 1:00pm PDT
W305

11:00am PDT

Bold & Blended
Join hair color expert and influencer, Larisa Love, to learn how to create a bold transformation while creating effortless fluid blend without having to rely on a shadow root. You will also learn Larisa’s tips on how to create a memorable, one-of-a-kind experience for your clients that will keep them coming back. Larisa will also explain the importance of the artist experience and the importance of self care.

Larisa’s techniques are coveted all across the globe, and by taking this Master Class, you will level up your color skills, learn new techniques and make more income behind the chair!

Please note: An additional fee is required for Master Classes. The fee includes a three-day Exhibit Hall pass.

*Schedule subject to change

Speakers
avatar for Larisa Love

Larisa Love

Joico
A licensed professional hair designer for over ten years; Larisa Love is also a salon owner, designer, mentor, educator and Joico Global Brand Ambassador & Artistic director.


Saturday June 22, 2024 11:00am - 1:00pm PDT
W303

11:00am PDT

Crafting the Perfect Cut
Too often in the salon, stylists are beholden to social media for what is trending and fall into repeating haircuts from guest to guest. Join cutting expert, Aaron Johnson and his team, as they walk you through the creative process on live models to help you create the perfect haircut for every individual. This Master Class will focus on techniques along with bone structure and hair length to bring your skills to the next level. Aaron will also provide tips to boost your business with consultation tips. Get ready to gain happy clients and your creativity flowing!

Please note: An additional fee is required for Master Classes. The fee includes a three-day Exhibit Hall pass. 

*Schedule subject to change

Speakers
avatar for Aaron Johnson

Aaron Johnson

The Collective
Aaron Johnson is a world-renowned haircutting educator with 20 years of industry experience. The only two-time winner of the prestigious Hairbrained Video Of The Year Award, he is known for his creative approach to haircutting and visual media. He currently resides in Tulsa, Oklahoma... Read More →


Saturday June 22, 2024 11:00am - 1:00pm PDT
W308

2:00pm PDT

Bridal to A-List Glamour: High-End Hair Styling Master Class
Join Celebrity Hair Stylist Monaè Everett to explore the union of bridal elegance and A-list glamour, focusing on styling curly and coily hair. Monae will guide you through creating luxurious updos, leveraging red carpet techniques, and connecting with high-end clients. Monae will also discuss product selection for various textures and take your hairstyling business to new heights. Get tips, tricks and business-building suggestions from a celebrities go-to stylist, Monae Everett, in this Master Class!

Please note: An additional fee is required for Master Classes. The fee includes a three-day Exhibit Hall pass. 

*Schedule subject to change

Speakers
avatar for Monae Everett

Monae Everett

Monae Artistry
Monaé Everett is a celebrity hair stylist, author, and Diversity Equity and Inclusion consultant with over 20 years of experience. Her work can be seen in media ranging from Harper's BAZAAR to Yahoo! and ESSENCE to Hair's How. She has worked with celebs including Tia Mowry, Dominique... Read More →


Saturday June 22, 2024 2:00pm - 4:00pm PDT
W308

2:00pm PDT

LED Lynk-Gel Eyelash Extensions
Join the inventor of the LED lashes, Soo-Jin Yang, and learn her revolutionary method for applying the patented Lynk-Gel Extensions. In this class, you will learn how to apply lashes that are stronger, faster, safer and softer than traditional lashes. These lashes last longer with a stronger bond, cure with LED so there are no temperature or humidity requirements and can be used on clients with sensitivities to other lash glues. You’ll receive hands-on experience from a master lash artist and get a taste of what Lynk-Gel can do to elevate your artistry, give your clients lashes they’ll love, and raise your prices.

Students are required to bring: Your favorite magnetic tweezers.

Included in the workshop: A mannequin head, Lynk-Gel Device, glue, and lashes will be provided for you to practice with during the workshop. Products for this workshop will be sponsored by Illumino.

Please note: An additional fee is required for Hands-on Workshops. The fee includes a three-day Exhibit Hall pass. 

*Schedule subject to change

Speakers
avatar for Soo-Jin Yang

Soo-Jin Yang

Illumino
Soo-Jin Yang is a Master Lash Artist, the founder of Illumino, and inventor of patented LED Lynk-Gel Method. Since 2006, she has been continually refining the tools and techniques of eyelash application and sharing that innovation with the beauty industry. Soo-Jin is committed to... Read More →


Saturday June 22, 2024 2:00pm - 5:00pm PDT
W305

2:00pm PDT

Mastering the Butterfly Haircut
Join cutting expert, Gilad Goldstein, for an immersive and practical workshop designed to equip stylists with the techniques and skills necessary to confidently execute the viral butterfly haircut trend. This workshop goes beyond replicating a look; it dives into the fundamentals needed to master all forms of layered haircutting. Gilad will deliver a comprehensive understanding of the Butterfly Haircut, from conceptualization to precise execution. You will receive personalized feedback on your work from Gilad in the workshop and you’ll gain valuable insights to refine your skills. You will also get a deeper understanding of the principles of haircutting. Gilad will explain which tools, and products to use as well, ensuring you achieve a scroll-stopping end-result. Whether you are a seasoned hairstylist looking to expand your repertoire or a brand-new professional looking to acquire skills, this workshop promises to be an inspiring experience to elevate your craft to new heights.

Included in the workshopA mannequin head will be provided for you to practice on during the workshop, and you can take the mannequin head home with you.

Students are required to bring: hair cutting comb, wide tooth comb, 6 sectioning clips, shears, Denman style brush, paddle brush.

Please note: An additional fee is required for Hands-on Workshops. The fee includes a three-day Exhibit Hall pass.

*Schedule subject to change

Speakers
avatar for Gilad Goldstein

Gilad Goldstein

ULTA
Working in salons since 16, Gilad has been honing his skills as an artist for over 10 years. After training with REDKEN, Gilad became REDKEN Certified in Color and Design, and took a position as an Artistic Educator for ULTA Beauty. While in this position, he shared core color and... Read More →


Saturday June 22, 2024 2:00pm - 5:00pm PDT
W310
 
Sunday, June 23
 

10:00am PDT

Dimensional Layering with Volume Lash and Eye-Shape Customization
Learn advanced application techniques to propel you into a successful lash career! In this workshop, you will learn to create a 3D Dimension Layering Wispy Effect using a variety of lengths, curls, and eye shape customizations. Learning customization for different eye-shapes will allow you to work faster, improve retention, and stand out from your competitors. You will learn how to make 2D-6D fans, where to place the wispy strands and how to add different lengths. It takes 3 steps to create the 3D effect - see how to speed up your volume lash service, remove lashes for touch ups, and learn the tricks of individual lashes. Lash expert Quyen will show you how to make mega-volume fans with her techniques.

Included in the workshop: A lash kit will be provided for you to practice on in the workshop which you can take home with you along with a Certificate of Completion.

Please note: An additional fee is required for Hands-on Workshops. The fee includes a three-day Exhibit Hall pass.

*Schedule subject to change

Speakers
avatar for Quyen Nguyen

Quyen Nguyen

Evalash
Quyen Nguyen is the CEO of ÉVALASH Beauty Corp. and she holds 6 patents. Quyen started her first salon when she 19 and currently owns a lash and microblading lounge, beauty supply store, and training center in Bethesda MD. Through experience of handling and running businesses, she... Read More →


Sunday June 23, 2024 10:00am - 1:00pm PDT
W305

10:00am PDT

Haircolor Elevated – Maximize your Time, Income & Efficiency
Join renowned colorist, Rebecca Taylor, and learn her fashion color techniques to maximize your time, income and efficiency. Rebecca’s techniques are unique, elevated and look lavish on clients’ hair. Learn how to create high-end, yet wearable results to set yourself apart. During the first part of the workshop, Rebecca will demonstrate efficient and productive ways to achieve either a pastel, neon, muted or jewel-toned effects using freehand and foil-less techniques for maximum efficiency and creativity. Rebecca will also cover fashion color custom formulation, application and proper rinsing techniques to prevent bleeding or transfer and maximum longevity. Rebecca will also provide a 15 minute Q&A session at the end of the workshop.

Included in the workshop: A mannequin head will be provided for you to practice on during the workshop, and you can take the mannequin head home with you.

Students are required to bring: 5 color bowls, gloves, 5 color brushes, 3 towels, combs, brushes, clips and any other tools you wish to bring.

Please note: An additional fee is required for Hands-on Workshops. The fee includes a three-day Exhibit Hall pass.

*Schedule subject to change

Speakers
avatar for Rebecca Taylor

Rebecca Taylor

Rebecca Taylor is a tour de force in hair color education, artistry, mentoring and coaching spaces. Her fearless experimentation ranges in everything from creative hues, corrective color, extensions, blonding…to time saving techniques and trying new products and tools. All rooted... Read More →


Sunday June 23, 2024 10:00am - 1:00pm PDT
W310

11:00am PDT

Men’s Grooming Fusion: Techniques to Take Your Business to the Next Level
Join award-winning, Goldwell National Artist, Rob Burgio, to learn to bridge the gap between male hairdressing and clipper cutting techniques. Rob will teach clipper and scissor cutting as well as texture techniques while creating a modern classic style on a live model. Rob will share a variety of techniques to give you the knowledge to become a pro at men’s haircuts. Rob will also share business-building concepts, which tools to use and why and wisdom on the evolution on men’s grooming. If you are a stylist who wants to take your craft and career to the next level, you can’t afford to miss this Master Class.

You’ll learn:
  • Fading and tapering techniques
  • Layering and graduation methods
  • Scissors & clipper over comb techniques
  • Disconnection techniques
  • How to work with partings and proportions
  • Straight Razor neck shave, foiler and feather razor techniques

Please note: An additional fee is required for Master Classes. The fee includes a three-day Exhibit Hall pass. 

*Schedule subject to change

Speakers
avatar for Rob Burgio

Rob Burgio

Amplify the Stylist
Rob Burgio is an award-winning Goldwell National Artist, Master Stylist & inventor of the Barracuda Comb Clip, a revolutionary patented hair sectioning tool. Rob fulfills his creative hunger & love of teaching haircutting! By sharing the latest techniques & trends with new & established... Read More →


Sunday June 23, 2024 11:00am - 1:00pm PDT
W308

2:00pm PDT

Remarkable Red Heads – Take Your Red Color Game to the Next Level
Anyone can rock red hair. But, you need to create the right shade! Join redhead-expert, Carlina Ortega, in this Master Class to dive deep into her techniques to create remarkable reds that look natural and last long without “hot root.” You’ll learn how to achieve even color and brightness along with what to do to maintain red hair color with the least amount of fading. Carlina will also give you her tried and true business tips to make more money, save time and rock your career. If you’re a serious colorist looking to make more money and improve efficiency, this class is for you!

Please note: An additional fee is required for Master Classes. The fee includes a three-day Exhibit Hall pass. 

*Schedule subject to change

Speakers
avatar for Carlina Ortega

Carlina Ortega

Rita Hazan Salon
Carlina has perfected creating natural blonde highlights and ombré, she's also known for her amazing reds and chocolatey hues. After getting her start at Oribe Salon, Carlina spent seven years producing every shade of "Bergdorf Blonde" for celebrities, socialites and royalty in Bergdorf... Read More →


Sunday June 23, 2024 2:00pm - 4:00pm PDT
W303
  Master Class, Haircolor

2:00pm PDT

The #1 Marketing Tool to Grow Your Business
How do you stand out in a sea of sameness? What makes you special and how do you share it out there in the vast landscape? Typically, we take on the “go big or go home” mentality, but what if it was about narrowing the focus, refining the purpose and uncovering your brand or your personal “it” factor. In this in-depth Master Class, salon business expert, Bonnie Bonadeo, will take you through 6 steps to understand and discover your brand connection and how to confidently market it and grow your business. You will walk away with the tools you need to bring your brand to life!

You will learn:
  • 6 Steps to uncovering your brand
  • Science behind connection
  • #1 missing piece that creates engagement

Please note: An additional fee is required for Master Classes. The fee includes a three-day Exhibit Hall pass. 

*Schedule subject to change
                 

Speakers
avatar for Bonnie Bonadeo

Bonnie Bonadeo

SOS Salon Coaching
Bonnie Bonadeo is a Speaker, Coach, Author and Podcaster who has helped hundreds of small business professionals as a Brand Marketer, Leadership, and Mindset Coach for over 30 years. She believes that developing a solid digital presence with an in-real-life (IRL) connection fosters... Read More →


Sunday June 23, 2024 2:00pm - 4:00pm PDT
W308
 
Monday, June 24
 

10:00am PDT

Signature 3 Section Curly Cut
Learn the magic behind Presley Poe's curly Cuts with simple techniques from noun the educator Presley Poe. In this Hands-on workshop, you will have the opportunity to learn Presley's tips and techniques and practice on a mannequin head under her instruction. You will learn techniques that will help you work smarter, not harder. You can use these techniques immediately behind the chair to improve your skills, boost your services, gain clients and make more money.

Included in the workshopA mannequin head will be provided for you to practice on during the workshop, and you can take the mannequin head home with you.

Students must bring: Scissors of your length and choice, rat tail comb, detangling brush, wide tooth comb and regular comb, four gator clips and a towel.

Please note: An additional fee is required for Hands-on Workshops. The fee includes a three-day Exhibit Hall pass.

*Schedule subject to change

Speakers
avatar for Presley Poe

Presley Poe

Gold Studios
Presley Poe, a visionary with 23 years of hairstyling expertise, stands as a trailblazer in the industry. Dedicated to equitable education, she strives to create nurturing and creative spaces for fellow artists. As the BTC One-shot winner, brand ambassador for BaBylissPRO, Cosmoprof... Read More →


Monday June 24, 2024 10:00am - 1:00pm PDT
W310
 
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